Question 1

What's your standard build time?

Accepted Answer

Five working days for the starter package. Intake on Monday, launch on Friday. For custom work (e-commerce, multilingual, CRM integrations) 1–3 weeks, always agreed in advance.

Question 2

How do you handle scope and price?

Accepted Answer

Fixed packages, no hidden extras. What's in the starter is clear; anything beyond gets quoted per change request so you never hit a surprise invoice.

Question 3

Is there a deposit?

Accepted Answer

Yes, 30–50% to kick off, the rest at launch. For longer projects we sometimes split into three milestones. Invoicing follows Dutch VAT rules.

Question 4

What isn't included in the starter?

Accepted Answer

Third-party licenses (premium booking systems, etc.), stock photography beyond a basic pack, large-scale copywriting, and campaigns after launch. All transparent in the quote.

Question 5

Who writes the copy?

Accepted Answer

We write the SEO baseline. For personal sections (team, about, vision) we ask for short brief docs or interviews and then write in your voice.

Question 6

Can we offer multiple categories (B, motorcycle, AM)?

Accepted Answer

Yes, each licence category gets its own page with rates, content and pass rates.

Question 7

Do you integrate with driving-school admin like RijschoolPro?

Accepted Answer

Yes, most Dutch systems have embed or API. We discuss which integration fits your tool during intake.

Question 8

Can we offer a crash-course package?

Accepted Answer

Yes, as a separate package with its own landing and clear timeline. Converts well with the right copy.

Question 9

How do we handle pass rates?

Accepted Answer

We show them honestly and up-to-date via CBR data or your own. No inflated claims, genuine social proof.

Question 10

Can learners pay lessons online?

Accepted Answer

Yes, via iDeal or direct debit on package or per-lesson basis.

Question 11

Does the site work for multiple service areas?

Accepted Answer

Yes, we build a page per service area for local SEO (e.g. 'driving lessons Amsterdam North').

Question 12

Can instructors manage their own availability?

Accepted Answer

If your school system supports it, yes, then we sync their calendar.

Question 13

How long does it take?

Accepted Answer

5 working days for the starter. With multilingual support or detailed instructor profiles, 7–10 days.

Question 14

Do you offer maintenance after launch?

Accepted Answer

Yes, every site comes with a free 30-day shake-out for bugs and small tweaks. After that you can pick a light monthly retainer or work per-incident.

Question 15

Can my team update copy and photos themselves?

Accepted Answer

Absolutely. We set up a light editor tuned for your niche (menu, pricing, team, blog). Short training at launch so everything runs without us.

Question 16

Who owns the site and code?

Accepted Answer

You do. At final payment you get a perpetual licence; source lives in a GitHub repo we can hand over on request. Hosting and domains you can migrate at any time.

Question 17

Can you help with SEO and ads after launch?

Accepted Answer

Yes, monthly optimisation (content, technical, conversion) or ad-hoc help with Google / Meta Ads. Often as a monthly contract with shared goals.

Question 18

Is my site GDPR-compliant?

Accepted Answer

By default: cookie banner, EU hosting, TLS and a signed data processing agreement. For healthcare, finance and legal we add extra controls.

A driving school site that signs up learners.

The three problems driving schools keep running into.

Prices are hidden

Instructors feel like numbers

Sign-up is an email

School-ready starter. Everything you need, nothing more.

Questions we hear most often.

Service & budget

Driving schools, specific

After launch

Let's make your next move.